Implementation of suggestive selling program in F&B
Consulting and training in the Food and Beverage department of this iconic brand's Madrid establishment, with the aim of improving the sales skills of waiters and front-of-house staff.
After the initial consultation with the area management, we proceeded to test (mystery shopper) the different points of sale in the establishment to evaluate the level of training for the initial sale.
Knowing the starting point, a face-to-face training plan was established for the team: product knowledge, customer connection, storytelling, etc.
Once the team was formed, a plan was launched to periodically monitor sales results with the F&B department manager to evaluate results and identify areas for improvement in the medium and long term.
https://hotel.hardrock.com/madrid/es/
ACTIONS
1Mystery Shopper
-Mystery guest audit of each selected outlet.
2Consultancy
-Review results with management to align strategy and plan according to those needs.
3Team building
-Interactive sessions focused on customer relations, storytelling, and product knowledge.
4Final audit
