Opinion

Travel abroad no longer requires authorization since May 17, although Spain remains in amber. British consumers are confused by the different regulations and are avoiding destinations with quarantine and multiple tests. Some high-income groups will travel despite the restrictions and opt for last-minute bookings. Experts such as Paul Charles and Pablo Torres believe the Balearic Islands could enter the green zone before the peninsula if vaccinations accelerate. Offering personalized packages, flexible bookings, and highlighting safety measures are key to attracting tourists.

Unbundling has arrived in hotels: Hilton no longer cleans your room unless you ask. Just as airlines charge for choosing a seat or checking a bag, we'll soon pay for a view, a balcony, or a shower. This change doesn't reduce the base price, but rather gives us more control over what we really need. The strategy points to a future where every extra is optional and tailored to your taste. Discover how this revenue trend can redefine the hotel experience.

Staff shortages are crippling the hospitality industry, with 16,000 vacancies this year. Many bars and hotels are facing a critical shortage of waiters and cleaners. Technology and automation are emerging as solutions to optimize operations. The pandemic has accelerated the departure of professionals and is opening the door to innovation. Discover how to turn this talent crisis into a strategic opportunity.

Expedia's open world marketplace may suit a few but adds little value for most. many hotels have boosted direct bookings and strengthened their own marketing. Joining open world often means hefty commissions for sales you already secure online. some independents will join for visibility or because they feel they must. Focus on your own channels where you control margins, guest data and brand loyalty.

Post pandemic revenue management demands new tools beyond historical data. Today's rms with ai and ml adapt rates in real time to current demand. Smart revenue managers use 2019 as a baseline but focus on pickup data. Complete tech ecosystem—rate shopper, meta search optimization—boosts performance. Discover how these innovations can optimize your hotel's revenue today.

RevPAR alone no longer tells the full story—distribution costs eat into every booking. today's “profit managers” weigh acquisition expenses on OTAs, wholesalers and direct channels alike. direct bookings boost margins but demand real investment in marketing, teams and tech. Success lies in a data-driven balance: run some segments in-house, outsource others strategically. find that sweet spot where all channels contribute profitably, and everyone wins.

Evolve revenue management into customer-centric strategies that span the entire guest journey. Combine revenue management with customer care to craft personalized experiences, not pushy upsells. Focus on value-added add-ons that create memories, so guests gladly spend more. Leverage distribution technology and real-time insights to optimize market share and pricing fairness. Discover how top revenue managers are turning numbers into unforgettable stays—read the full article.

Hospitality faces a talent crunch after the great resignation shook up expectations. today's workforce values feeling appreciated, strong team bonds and true work–life balance. Offering flexible schedules, honest coffee-chats and on-site housing can win back staff. cultivate a positive culture—ditch burned-out kitchens and embrace real conversations. adapt now or miss out on 2023's tourism boom—your team is your greatest asset.

Online reviews now rule pricing—your reputation drives rate power. Studies show a one-point rise in review scores can boost prices by over 11%. negative reviews? don't slash rates—fix the issues and keep prices steady. use reputation data alongside competitors and demand insights for “reputation pricing.” Integrate reputation tools with your RMS to track feedback and update rates seamlessly.

occasional ota group bookings slip under the radar as multiple individual reservations. This practice bypasses your group policies on deposits, restrictions and cancellations. should you enforce stricter ota rules for stays of xx rooms or more? remember, otas drive massive traffic that independents can't match alone. use their reach wisely—then convert those guests to loyal direct bookers.

2023 brings a more discerning European traveler—shorter stays and budget-conscious choices. Asian markets, especially China, will emerge as pent-up demand meets high spending power. “Old school is the new new school” as proven tactics meet post-pandemic innovation. my top resolution: supercharge ancillary revenue with fresh bundles and upsells. discover how to navigate this VUCA world and drive total revenue management.

Discover how good inventory distribution can boost your revenue. Learn how to rename your rooms to make them irresistible. Be inspired by examples like Villa Agrippina and its "Supreme Room with Private Jacuzzi." Optimize rates based on demand and attract all types of guests. Make your hotel a success by taking care of every detail of your inventory.

Exclusive interview with Pablo Torres, Teduka's new CEO, and his plans to revolutionize tourism training. With over 20 years of experience in hotels, consultancies, and universities, he now focuses on industry professionals. Teduka bridges the gap between theory and practice with practical courses, intensive bootcamps, and bilingual training. AI will free up routine tasks, and here you'll learn to focus on strategy and human decision-making. Discover their course roadmap for revenue, F&B, and more, and don't miss the full interview.

Hospitality tech has exploded since the pandemic, reshaping roles without replacing them. Tool overload can overwhelm hoteliers, especially independents without dedicated IT support. Niche solutions often struggle to integrate, leaving holes in the guest's journey. Machine learning powers everything from revenue forecasts to itinerary planning. Choosing the right tech—based on needs, not price tag—is the true game-changer.

Training well-trained hotel teams transforms your guests' experience. It ensures impeccable service and creates a welcoming atmosphere that impresses with every detail. By improving technical and communication skills, staff work with greater confidence. Efficiency increases, errors decrease, and the team feels proud to be part of the project. Discover how investing in training can increase satisfaction, loyalty, and return.

Wellness tourism set to hit $2.1 trillion by 2030—don't miss this trend. Hotels from Hilton to IHG are making wellness a core offering. Spas can boost total revpar by over 50% when treated as profit centers. Tech now makes spa revenue management a must, not just a luxury extra. Read full insights and learn the revpath metric to track spa profitability.

AI is transforming revenue management from number-crunching to strategic oversight. ChatGPT itself admits it can't fully replace human intuition or crisis leadership. Soon, revenue managers will shift from manual tasks to defining and overseeing AI-driven strategies. This paradigm—machines handling mental labor—demands we embrace AI to stay competitive. discover why mastering AI collaboration is your ticket to leading the next era of hospitality.

There was a recent discussion on LinkedIn about the need for maintaining rate parity in hospitality and its implications. Just to clarify for the non-revenue management […]

Discover the new book by Pablo Torres and experts on additional revenue in hotels and beyond. Learn practical tactics with over 100 real-life case studies that will transform your strategy, from AI and automation to personalized, data-driven experiences. Ideal for revenue managers, executives, and entrepreneurs looking to grow. Immerse yourself in this 5-star guide and revolutionize your hospitality business.

Last-minute discounts can fill empty rooms but erode guest trust. Savvy consumers notice last-minute slashes and push you toward others. Relying on heavy discounts hurts loyalty and punishes early bookers. better to offer bundles, flexible bookings and value-added perks. discover smarter strategies that increase revenue without devaluing your brand.

See why location-based pricing fits right into classic segmentation strategies. By tuning rates to local purchasing power, you match demand elasticity perfectly. Affluent markets can support premium pricing, while competitive rates boost weaker regions. With clear communication and added perks, you avoid fairness concerns. Leveraging analytics and tech ensures a seamless, customer-friendly rollout.

Discover how Pablo Torres and Siteminder help you generate revenue beyond your rooms. Learn how to monetize lobbies, spas, and even coworking spaces with practical strategies. Use technology and real-time data to offer personalized upsells that delight your guests. Train your team to identify upsell opportunities in every interaction. Dive into "Mastering Upsells" and transform your hotel into a profit-making machine.

Diversifying distribution channels is vital for profitability and brand power. Otas boost visibility but high commissions erode margins and guest data. Direct bookings offer upsell, cross-sell, loyalty and lower acquisition costs. Nurture direct channels with marketing, loyalty programs and personalization. Strike the right balance: use otas for reach, direct for long-term success.

The rush for mega-events like concerts and the European Championships unleashes an avalanche of bookings. Hotel rooms are scarce, and only dynamic pricing can capitalize on demand. Discover how real-time data and market intelligence optimize revenue instantly. Learn how to add value with packages and price limits to avoid abuse and maintain your reputation. Become an agile manager and succeed in the new global hospitality landscape.